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Creating Successful Bids

Price Code: B

The objective of the course is to ensure that the audience is more confident in producing proposals/tenders, which stand out from the competition. The audience will be introduced to a systematic approach to develop their proposals to reduce time spent and improve effectiveness.

Purpose of Course

The purpose of this course is to enable individuals involved in the tendering process to improve their skills in:

• Identifying the tenders they can win

• Developing and delivering the core themes and messages they need their clients to ‘hear’

• Establishing the differentiators they need to highlight to ‘sell’

• Establishing the compelling reasons a company would buy from their company

• Developing their proposals to make them easy for clients to access the information they need to

• Seeing their business from the client’s perspective

Course Performance Conditions

To successfully complete the stated performance goal, the audience will have access to:

• An Expert Instructor

• Course notes,

• Simulation exercises, and

• Reference materials.

Outline of Course Content

What We Will Cover

• Opportunity Evaluation

• Roles and Responsibilities

• Strategy Development

• Issues, features, benefits and proofs

• Developing key themes and messages

• Authoring the Exec Summary

• Authoring the responses

• Layout and design

• The review process

• Compilation and submission

Teaching Methods

Face to face – collaborative lecture style.

Course Evaluation

Students will be asked to fill in an evaluation questionnaire at the end of this course. Please take the time to give us specific and detailed feedback.