Two respected Aberdeen businesses, Farsight, a strategic video marketing agency, and John Mutch Building Services, an award-winning all-trades provider, have joined forces to create a bold new promotional video campaign, designed to showcase the quality, reliability, and professionalism that both brands are known for.
With a reputation built over 20+ years, John Mutch Building Services continues to deliver trusted plumbing, electrical, heating, and property maintenance services to homeowners across the North-East. Now, with support from Farsight, the company is bringing that reputation to life through a cinematic, story-driven brand video designed for web, social, and digital marketing use. With the release coming soon.
Developed in close collaboration with the company’s directors, the film captures a relatable homeowner journey, highlighting everyday problems and showing how John Mutch’s expert team responds with speed and precision.
Scott Tweedley, John Mutch Building Services, said: “At John Mutch Building Services, we believe there is no job too small when it comes to helping our customers. We always put our customers first, striving to deliver a ‘Mutch’ better service with every visit.
We recently engaged with a like-minded company, Farsight, to produce a short example of how we can assist our customers with day-to-day issues. What we thought would be a daunting task, creating a short reel, turned into a really enjoyable process, carried out with the utmost professionalism.”
Michael Silva, Farsight, said: “At Farsight, we believe that great businesses deserve great storytelling. From the very first conversation with the team at John Mutch Building Services, it was clear they cared deeply about the quality of their work and the people they serve.
Our goal was to create a campaign that reflected that professionalism while connecting emotionally with the everyday homeowner. This has been a brilliant collaboration, and a strong example of what’s possible when local businesses work together to modernise and grow.”
This partnership reflects the power of local businesses coming together to raise standards and visibility in a competitive market. With professional storytelling, modern branding, and a clear message, the campaign demonstrates how trusted service and strategic marketing go hand in hand.
Whether you're a homeowner looking for a reliable trades team, or a business ready to level up your brand through impactful media, both companies offer the expertise and results to match.
See what quality looks like at:
www.johnmutch.co.uk – Multi-trade services built on trust
www.wearefarsight.com – Strategic video marketing that drives growth