FranklinCovey announces the launch of its newest leadership course, Disrupt Everything: Innovate for Impact.
It’s based on The New York Times bestselling book, Disrupt Everything and Win: Take Control of Your Future, co-authored by James Patterson, the world’s bestselling author with the most #1 New York Times bestsellers, and Patrick Leddin, PhD, Wall Street Journal bestselling author, and FranklinCovey Senior Advisor.
James Patterson, co-author of Disrupt Everything and Win, said: “We’re excited to have partnered with FranklinCovey to create Disrupt Everything: Innovate for Impact. Disruption is hitting every industry faster than ever before, and it’s not slowing down."
In today’s volatile marketplace, disruption is no longer an occasional challenge but a constant reality. Market shifts, emerging technologies, such as AI, and organisational shake-ups happen without warning. Yet it’s great leadership that turns this type of uncertainty into clarity, making effective, high-stakes decisions under pressure.
But, according to The Global State of Strategy: Strategy Management Trends Report 2025 by Quantive, only 10% of business leaders say their organisations pivot quickly and effectively. FranklinCovey’s Disrupt Everything: Innovate for Impact course closes that gap.
“We’re honoured to have worked closely with James and Patrick to create this course,” said Paul Walker, FranklinCovey CEO. “In every organisation today, regardless of the industry, it isn’t disruption that’s the threat, rather it’s the resistance to it. With this course leaders will gain the clarity, confidence, and tools they need to innovate under pressure, move faster, and achieve their most important goals in today’s fast-changing world.”
James Patterson, co-author of Disrupt Everything and Win, said: “We’re excited to have partnered with FranklinCovey to create Disrupt Everything: Innovate for Impact. Disruption is hitting every industry faster than ever before, and it’s not slowing down. The truth is every organisation, team and person needs to lean into that change and find ways to turn it into something positive.”
The course addresses common challenges such as:
- Missing opportunities and losing market share
- Stalling initiatives and strategic projects
- Leading ineffectively through uncertainty
Benefits to learners include:
- Launching ideas more quickly
- Outpacing competitors
- Driving continuous improvement
- Unleashing everyday inn
Patrick Leddin, PhD, co-author of Disrupt Everything and Win, and FranklinCovey Senior Advisor, said, “In an unprecedented era of disruption with a pace and rate that has never occurred before, great leaders everywhere are searching for ways to turn this disruption into a force for good. Disrupt Everything: Innovate for Impact gives them a framework of vital behaviours, to not just survive, but to thrive because of it – sparking innovation, making smarter, faster, decisions, and driving lasting growth, even when the rules change overnight.”
Disrupt Everything: Innovate for Impact provides learners with the Disruptive Strengths Framework, which includes a four-step Disruptive Loop—Discern, Behave, Achieve and Refine—to reframe disruption differently, as follows:
- Discern: Define disruption in the context of their work and identify the forces driving it; reframe disruption from threat to opportunity, recognising its potential for progress; and challenge old assumptions and spot new possibilities.
- Behave: Use a disruptive strengths framework to lead with clarity, empathy, and conviction; tap both the visible and hidden strengths on their team to effectively navigate disruption; and build trust and alignment with clear communication and consistent follow-through.
- Achieve and Refine: Set a bold yet realistic vision and turn it into rapid, low-risk experiments; anticipate and remove obstacles to keep momentum on the work that matters most; and capture lessons learned and create habits that sustain resilience and innovation.
Learners will change their paradigms as follows:
- From focusing on the threats and being stuck in “react” mode to seeing disruption as a chance for growth and new possibilities that deliver measurable results.
- From seeing people only through their current job descriptions to leveraging team members’ strengths to collaborate effectively, move faster, and create value – without burning out.
- From clinging on to what worked in the past to anticipating obstacles and making evidence-based decisions to advance new ideas.
The course is offered in multiple learning formats to meet organisational needs, including integrated microlearning and ongoing reinforcement. to fit diverse organisational needs:
Disrupt Everything: Innovate for Impact is available through the FranklinCovey All Access Pass® Plus, which provides organisations with unlimited access to FranklinCovey’s world-class library of content, tools, and resources.
To learn more, visit www.franklincovey.co.uk, follow FranklinCovey UK & Ireland on LinkedIn, or call 01295 274 100.