In a business landscape that increasingly prioritises social responsibility, organisations are trusting in the power of accessibility audits to help them embrace more inclusive business practices in the digital arena.
Their aim: to create an environment where customers and employees feel respected, valued, and a sense of belonging.
Why now?
The case for creating diverse inclusive spaces has become so compelling that businesses no longer view good accessibility as a tick-box exercise, but rather an investment worth making.
What are the advantages?
Inclusive design makes for a more equitable empowered society; however, there are strategic advantages to be gained from it too.
Businesses now see accessibility audits as the gateway to:
- Developing innovative solutions
- Catering to diverse customer needs
- Achieving sustainable growth
- Fostering stronger relationships with customers
The web often enables disabled consumers to circumnavigate the physical barriers of a world not designed with their needs in mind. However, digital spaces have their accessibility pitfalls too, which negatively impact people’s user experience.
What to do next?
Accessibility audits are the fail-safe way to avoid them: ensuring every user can navigate your website and interact with content seamlessly, on any device and using any browser.
One organisation using accessibility audits as a vehicle for creating positive change is the Scottish Legal Complaints Commission.
Looking to make their complaints procedure fairer and more accessible, they invested in a complete evaluation of their website and complaints form.
Speaking about their recent experience, Director of Public Policy Vicky Crichton said:
“The team who carried out the testing really helped us to challenge ourselves on accessibility and with their support we've made huge strides in making our services more accessible to all our customers.”
People who feel included in the design of goods and services, play a more engaged role in society, have confidence that their needs are being heard, and live independent lives.
Who can help you?
Passion4Social C.I.C is a social enterprise who well understands the transformative impact of creating safe welcoming digital spaces. They do just that through their work, delivering comprehensive accessibility audits.
This last year alone, they have been a key player in taking their Accessibility for All project out across Scotland; employing their unique blend of technical know-how and lived experience of disability to show organisations how inclusivity is a win-win scenario for all.
Enquire about an audit by Passion4Social today and start transforming accessibility challenges into opportunities!
Email: enquiries@passion4social.com