Name: Michael Silva
Company: Farsight
Job title: Founder
Give us the elevator pitch for your business.
Farsight is a strategic video and communications company based in Aberdeen. We help businesses explain what they do clearly through story-led video, photography and campaign content that builds trust, strengthens visibility and helps the right people understand their value.
Who are your customers?
We work with ambitious businesses that want to communicate more clearly and stand out for the right reasons. Our clients range from SMEs to established organisations across sectors including industrial, hospitality, professional services, charity and culture.
What is the biggest challenge and opportunity your organisation is facing right now?
The challenge is helping more businesses see video as a commercial tool, not just a creative extra. The opportunity is huge: many strong businesses are still under-communicated, and better storytelling can support trust, recruitment, awareness and growth.
What is your word of advice for fellow Chamber members?
Do not assume people understand what makes your business valuable. If your message is unclear, even great work can be overlooked. Keep your communication simple, honest and consistent so the right people understand you quickly.
What is the best thing about being a Chamber member?
The Chamber creates real opportunities to connect, learn and raise your profile. It has helped us build relationships, open new conversations and feel part of a wider business community that wants to see local companies succeed.