The wait is finally over! The much anticipated SCQF Level 7 in Digital Marketing has officially launched, marking a bold new chapter for Scotland’s digital economy.

The world of digital marketing never stands still and neither does the way digital marketers are trained. And in that spirit the Digital Marketing SCQF Level 6 qualification is being replaced by the more advanced and future ready SCQF Level 7. The refresh of the qualification marks a significant step forward for learners, employers, and the industry as a whole.

Why the Change?

The move to SCQF Level 7 reflects the growing importance of digital marketing in today’s ever changing business landscape. While the Level 6 provided a solid foundation with both digital tools and marketing principles the Level 7 takes this further looking deeper into analytical tools, strategic thinking, and emerging technologies.

The upgrade aligns with the changing needs of employers looking for digital marketers to interpret data, manage projects and help the business to grow.

What this means for learners and employers 

For learners this is the chance to keep up and gain a competitive edge in what is a fast-moving industry. For Employers it is an opportunity to upskill staff equipping them with a qualification which will pay dividends for the business.

Whether you are experienced in digital marketing and looking to take your career to the next level of starting out and looking to gain the tools to progress in this exciting industry, SCQF Level 7 is the new benchmark for excellence in Scotland’s digital economy.

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