Aberdeen’s ‘local-first’ podcast, Seasonal Discussions, has announced the launch of its brand-new sponsorship packages, giving local businesses a unique opportunity to promote their brand to an engaged community audience.
Produced by SZN Media Ltd, Seasonal Discussions has quickly established itself as a platform for authentic storytelling, shining a spotlight on independent businesses, creatives, and community voices across Aberdeen and the North-east.
Since its launch in June 2025, the podcast has achieved over 86,000 total impressions and continues to grow, averaging more than 38,000 monthly views and interactions across YouTube, Spotify, Instagram, LinkedIn, and TikTok.
The new sponsorship initiative offers tiered packages starting from £100 per episode, designed to be affordable and accessible to small and growing businesses. Options include pre-roll and mid-roll ad placements, social media promotions, and exclusive episode sponsorships, all produced in-house by SZN Media.
Zara Weston, co-founder of SZN Media, said: “We created Seasonal Discussions to celebrate Aberdeen’s creative energy and the brilliant local businesses that make the city what it is. This sponsorship launch is about helping those businesses tell their stories, connect with new audiences, and become part of that wider conversation.”
Podcast host Chris McDonald added: “The support we’ve had so far has been incredible. Each episode reaches more people who care about what’s happening locally, and this is a fantastic way for sponsors to get involved in that growth.”
Businesses interested in learning more can view the full sponsor pack and pricing details by contacting info@sznmedialtd.co.uk