Signal has achieved Gold Award status under the Fair Payment Code, the highest level of recognition in the UK Government-backed scheme promoting fair and prompt payment practices. The award recognises the company’s commitment to paying suppliers promptly and building fair, transparent and collaborative relationships across its supply chain.
For Signal, the recognition reflects a longstanding principle: suppliers, freelancers and partners deserve the same respect and professionalism as clients. In an industry built on collaboration, trusted people and businesses play an essential role in delivering creative work. Paying them on time is a practical way to recognise their contribution and support their businesses.
Signal owner Jamie Baikie said the achievement reflected the company’s approach from day one: looking after not only its clients, but also the people and companies supporting its work behind the scenes. He added that Gold status was a source of pride and an opportunity to encourage other organisations to adopt similar standards. For him, fair payment should be standard business practice rather than something exceptional.
Administered by the Office of the Small Business Commissioner on behalf of the Department for Business and Trade, the Fair Payment Code aims to improve payment practices across UK industry and strengthen supplier relationships. Gold status recognises businesses demonstrating outstanding payment performance and a commitment to fairness, transparency and collaboration.
For Signal, the award reinforces the values behind its daily work: dependability, lasting relationships and doing the right thing. It also highlights the role responsible payment practices play in supporting a stronger supply chain.
The company encourages businesses of all sizes to review their payment practices and adopt 30-day payment terms wherever possible.
When businesses pay fairly and on time, everyone benefits.