French drinks giant Pernod Ricard has restarted some exports of brands to Russia, including Scottish whisky, Beefeater gin and Jameson whiskey.

The group said it had resumed limited shipments to "ensure the economic viability" of its Russian operations.

But campaigners said the move was "disgusting".

Pernod Ricard is a big player in the Scottish whisky sector, where its brands include Ballantine’s, Chivas Regal and The Glenlivet.

The drinks firm had to U-turn on exporting Absolut vodka to Russia last week after a backlash.

Pernod Ricard originally suspended exports to Russia following its invasion of Ukraine, along with many other Western firms. However, when stocks began to run low at the end of 2022, it restarted limited exports.

'Utterly condemn' war

The French company said: "We continue to utterly condemn the unjustifiable war and the invasion of Ukraine by Russia," adding that it stands "firmly with the people of Ukraine".

"This is not business as usual and our decisions were not taken lightly," a spokesman added.

Pernod Ricard told the BBC it had resumed exports to Russia to keep its local affiliate economically viable and to avoid the risk of prosecution for "fraudulent bankruptcy" for its subsidiary and employees.

It said it also wanted to avoid "parallel markets" and counterfeiting.

But the Moral Ratings Agency, which campaigns to get firms out of Russia, said the move was "as disgusting as it is ironic to return to Russia while others are still getting out".

It said sales of Pernod Ricard products "will be supporting the Russian economy that pays for the murder of Ukrainians".

Backlash

Last week Pernod Ricard was forced to halt Absolut Vodka exports to Russia after a backlash in its home country, Sweden.

Many top Swedish bars and restaurants had pulled the drink from their shelves, and politicians condemned its export, following media reports it was being sold to Russia.

FTSE 100

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Companies reporting today

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