Aberdeen City Council is being urged to use Sunday's jubilant scenes - where around 100,000 people packed out the city centre to welcome Aberdeen FC's Scottish Cup heroes home - as a springboard to revive the beach stadium plans.
Councillor M. Tauqeer Malik, who leads the Scottish Labour opposition group has penned a letter to SNP leader Christian Allard calling for the shelved plans to be brought back to the table.
The Dons' cup triumph has united and lifted the city, sparking emotional, joyous scenes as around 100,000 people came together in the city centre to celebrate.
Mr Malik, The Press and Journal reports, believes that this show of unity support from the Red Army should be used to “ensure the golden legacy” of Jimmy Thelin’s side.
He said: “The spin-off to our shops and local economy from Sunday’s event cannot be underestimated.
“That is why we must work together to use this historic win as a springboard to further success for our city.”
The Research Chamber at Aberdeen & Grampian Chamber of Commerce published an independent report into the economic impact of a new beach stadium.
It calculated a community stadium at the beach would inject at least £1billion into the region's economy over the next 50 years and generate footfall of 38million.
A new stadium and community leisure complex would directly support 260 sustainable jobs, providing £6million per annum in salaries, and an additional £14.3million of gross value added (GVA) every year.
Furthermore, £80million will be generated in new construction activity, creating almost 400 jobs across the industry.