LexisNexis have recently launched a live global media coverage tracker, developed with the use of LexisNexis’ media monitoring tool, Newsdesk, to explore topics surrounding the UN Climate Change Conference 2021 held in Glasgow.
At a glance, the tracker provides visitors with a look at the leading sources of COP26 coverage, in terms of countries and media outlets, while further displaying the evolution of conference coverage, with the help of the coverage over time chart. Additionally, Newsdesk possesses the ability to identify other metrics in relation to the conference, such as the leading journalists that covered the event and the industries mentioned most often within COP26 coverage. It is fully interactive, where visitors can, for example, click on a specific country on the world map, and display the most recent stories published by outlets within the country. Within Newsdesk, every chart created for an analysis can be customised to follow a specific date range, colour scheme and an on-brand look and feel.
In the media coverage monitored between July 5 to October 13, 2021, across global print and online outlets, we found that the ‘UN Climate Change Conference UK 2021’ was mentioned in 1,022 articles. COP26 received 170 headline mentions and around 1.3bn people potentially viewed COP26 coverage. The most notable sources that helped boost the audience reach were Marketscreener.com, Mirage News and Impact News Service. The most number of articles were published on October 4th, where the leading story covered was about Pope Francis refusing to travel to Glasgow for the summit and the ‘Extinction Rebellion’ group warning the UK Government of their disruption during the event.
34% of all the coverage about COP26 was published in the UK, making it the leading source country for the conference. The second and third most active source countries were the United States and India, respectively. In the UK and US, most of the coverage followed similar trends – media outlets covered their respective political leaders' involvement in the summit. While in India, articles were published in relevance to the alliance between India and USA, and the latter’s efforts to combat climate change.
The leading person mentioned within COP26 coverage was Joe Biden, President of the United States, where 10% of stories mentioned him. After Biden, the three most prominent people mentioned were Alok Sharma, President of COP26, John Kerry, US Climate Envoy, and Boris Johnson, UK’s prime minister. Other notable public figures mentioned were: Narendra Modi, Prime Minister of India, Greta Thunberg, environmental activist and Donald Trump, ex-president of the United States.
If you would like to download the full report, as well as diving into the live charts please visit the tracker here or email contact@lexisnexis.co.uk for more information.