Reopening and staying open safely in the hospitality and events sectors is the focus of an event which is now available online.
Aberdeen-based Granite PR’s growing portfolio of digital events took yet another stride forward on September 2 thanks to a collaborative effort with Glasgow-based InSite Group which will build on the success of a previous webinar held last year.
This time, the focus was on InSite Group’s Eventcair biosecurity system which provides continuous air and surface protection against 99.99% of viruses, including CV19, and bacteria as well as other dangerous pathogens, toxins and microbes. The system is ideally suited to the evolving needs of event environments such as concerts, weddings, conferences, exhibitions and sporting events.
The system was recently in action at OnTrade Scotland in Glasgow’s Double Tree by Hilton on Cambridge Street. The event was the biggest indoor gathering to take place since the relaxation of CV19 restrictions in Scotland and, as a result of the system being implemented, the event resulted in zero cases of CV19 being reported or recorded that were connected to the Event.
As well as hearing from InSite Group representatives, the session – which is now available to play back – drew on the thoughts and experiences of business operators on how they have squared up to the challenges of reopening – and the solutions they are deploying to help them stay open.
Commenting on the seminar, Granite PR managing director Brett Jackson said: “Tough operating conditions continue to add to the many challenges faced by business right now, so it was important to come together and share experiences and knowledge in this safe and accessible way.
“Looking for solutions among the challenges is important for all of us just now, particularly as we try to sustain our businesses during turbulent operating conditions, and that is often best achieved collectively.
“Our events are renowned for creating opportunities for learning and discussion, and this seminar facilitated a collaborative approach in seeking out solutions for a sector we have been closely associated with throughout Granite PR’s history.”
Gerry Campbell of InSite Group added: “By bringing together some of well-known names in the Scottish event industry, this event provided a valuable platform for learning at a time when the industry needs a proactive, solutions-based approach to the pace of change.”
To access the seminar, visit Granite PR - YouTube or request a link by emailing events@granitepr.co.uk