Last Christmas, the partnership launched its 'Give a Little Love' (GALL) campaign, raising awareness and more than £3m for charities FareShare, which redistributes surplus food, and family support organisation Home-Start.
Today, John Lewis Aberdeen is proud to announce that the campaign will continue and the company is absolutely delighted to share that Aberdeen has been picked as one of 10 super charged communities across the UK who have received a £20k grant to continue the work with local Homestart. The grant will provide invaluable support for families in need across Aberdeen.
The current restrictions and ongoing economic impact of the pandemic will only exacerbate these hardships. With this in mind the partnership has pledged to extend its support, pooling the expertise and passion of partners, resources, networks and time to meet the specific needs of the most vulnerable in society.
The Give a Little Local Love project in Aberdeen will be spearheaded by JL Aberdeen team managers Valerie Harding and Sarah Forbes, along with a team of local partners all committed to supporting the local community.
Sarah said: “The Give a Little Love campaign has had a tremendous impact in the local area already, and that John Lewis has selected Home-Start to receive this grant. John Lewis Aberdeen has always been committed to supporting local charities, but this grant will allow us to continue our work on a greater level."
Eleanor McEwan, general manager of Home-Start Aberdeen, said: "This amazing funding award will allow us to support more of Aberdeen's most vulnerable young families who have been so badly affected by the CV19 pandemic. Working together, John Lewis and Home-Start Aberdeen can make real difference to children and families across the city.”
Work is currently ongoing to determine which local projects will benefit from the grant.
On top of the grant, over the festive season John Lewis Aberdeen also contributed over £3.5k of warm clothing for children, women and men in the North-east.